Post by account_disabled on Feb 18, 2024 3:02:26 GMT -4
Clarios and its LTH brand, the leader in automotive batteries in Mexico, have achieved an important milestone in their commitment to sustainability and social responsibility by obtaining the ESR Distinction for the thirteenth consecutive year .
The ESR Distinction, awarded by the Middle East Mobile Number List Mexican Center for Philanthropy (CEMEFI), is one of the most important recognitions in Mexico for companies that demonstrate a solid commitment to social responsibility and sustainability.
Obtaining the ESR Distinction for the thirteenth consecutive year by Clarios and its LTH brand demonstrates its dedication to socially responsible management and its constant improvement in its performance in social, environmental and corporate governance issues, proof of this is its commitment to matters of circular economy (battery recycling), safe and healthy work in its plants (SA8000 certification), its work for the physical and mental growth of Mexican children, and its strategic alliances with Pure Earth with its Lead-Free Food program.
Congratulations to Clarios and its LTH brand for this important achievement on its path towards socially responsible management!
Now you must engage people's emotions to translate their green intentions into sustainable purchases. Granted, the gap between what consumers say they want in terms of sustainability and what they actually buy is a major challenge for companies. Using strategies that appeal to emotions and align with consumers' existing desires and behaviors can help close this gap. In this context, sustainable marketing is not just about convincing people to buy green products, but about offering solutions that meet their needs and wants, while promoting sustainability. The new mission of marketing is to excite people to become more sustainable consumers.
The ESR Distinction, awarded by the Middle East Mobile Number List Mexican Center for Philanthropy (CEMEFI), is one of the most important recognitions in Mexico for companies that demonstrate a solid commitment to social responsibility and sustainability.
Obtaining the ESR Distinction for the thirteenth consecutive year by Clarios and its LTH brand demonstrates its dedication to socially responsible management and its constant improvement in its performance in social, environmental and corporate governance issues, proof of this is its commitment to matters of circular economy (battery recycling), safe and healthy work in its plants (SA8000 certification), its work for the physical and mental growth of Mexican children, and its strategic alliances with Pure Earth with its Lead-Free Food program.
Congratulations to Clarios and its LTH brand for this important achievement on its path towards socially responsible management!
Now you must engage people's emotions to translate their green intentions into sustainable purchases. Granted, the gap between what consumers say they want in terms of sustainability and what they actually buy is a major challenge for companies. Using strategies that appeal to emotions and align with consumers' existing desires and behaviors can help close this gap. In this context, sustainable marketing is not just about convincing people to buy green products, but about offering solutions that meet their needs and wants, while promoting sustainability. The new mission of marketing is to excite people to become more sustainable consumers.